Obama’s ‘Runway To Win’ Fashion Line Rakes In Over $40 Million:
Conservatives mocked Vogue’s Ann Wintour and the campaign of President Barack Obama for a “ritzy” fashion initiative called ‘Runway To Win,” conceived by Wintour to raise money for the president’s re-election efforts.
Well, it appears as if the joke is on them.
According to campaign manager Jim Messina, the eclectic fashion palette raked in over $40 million dollars, reports Bloomberg Businessweek…
Fashion designers Tracey Reese, Marc Jacobs, Prabal Gurung, Jason Wu, Tina Knowles, Tory Burch, Diane von Furstenberg, Narcisco Rodriguez, Alexander Wang, Joseph Altuzarra and Derek Lam also designed collector’s items for the initiative.
Though the clothes and accessories can no longer be viewed at the Store.BarackObama.com, interested fashionistas can still catch a glimpse on several sites, including Vogue.com.
Runway to Win: 23 Designers Create Exclusive Pieces to Support President Obama’s 2012 Reelection Campaign:
The participating designers drew upon considerable inspiration. “The flag is one of my favorite images to design with because of everything that it stands for, everything that it represents, and everything that it reminds you to believe and dream in,” said designer Rachel Roy, who created an American flag T-shirt to show her support. “If you don’t dream, and if you don’t have the freedom of speech to express those dreams, then what are we here for?”