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From ThinkProgress:
Sheldon Adelson, the billionaire casino mogul who spent tens of millions of dollars seeking to buy Congress and the White House for Republicans, now has a new partner in this effort:
Joe Ricketts, the founder of what became online brokerage TD Ameritrade Inc., plans to spend $10 million airing ads supporting GOP nominee Mitt Romney and another $2 million to help Republicans running for Congress. The ads will begin airing this week. . . . In one critical way, the Ricketts effort represents a new approach. Unlike big-money donors who have given to individual campaigns or independent political groups, including super PACs, Mr. Ricketts is doing it alone. He is funding his own super PAC, called the Ending Spending Action Fund, hired staff and has personally overseen the strategy and ads, tying him very directly to the effort.
It’s not clear yet what the ads will say about President Obama. Last May, a leaked document revealed that Ricketts considered a $10 million anti-Obama campaign starring an “extremely literate conservative African-American” that would attack Obama’s supposed image as a “metrosexual, black Abe Lincoln,” but Ricketts ultimately rejected this plan.
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